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The Net Promoter System Podcast


Loyal customers spend more, stay longer and tell their friends about their experiences. In the Net Promoter System Podcast, Bain & Company's Rob Markey talks to business leaders who are using the management system to create experiences that keep customers coming back.

May 21, 2015

Former Disney executive Lee Cockerell shares what it takes to maintain high-quality service at the company's theme parks and resorts (4:52), anticipate customers' needs (16:41) and spread that signature Disney magic (26:52).