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The Net Promoter System Podcast – Customer Experience Insights from Loyalty Leaders

Loyal customers spend more, stay longer and tell their friends about their experiences. In the Net Promoter System Podcast, Bain & Company's Rob Markey talks to business leaders who are using the management system to create experiences that keep customers coming back.

Sep 10, 2015

Darrell Rigby, head of Bain's Global Innovation practice, discusses what it takes to turn a great idea into an innovation (2:30), the "BothBrain" innovation concept (4:25) and the dangers of multitasking (35:00).